Kehoe Law Firm, P.C. is investigating claims on behalf of investors of National Beverage Corp. (NASDAQ: FIZZ) to determine whether National Beverage and certain of its officers or directors violated federal securities laws or engaged in other unlawful business practices.

On May 4, 2017, National Beverage, the maker of LaCroix sparkling water, issued a press release stating that it “employs methods that no other company does in this area—VPO (velocity per outlet) and VPC (velocity per capita).”  National Beverage asserted that it “utilize[s] two proprietary techniques to magnify these measures and this creates growth never before thought possible.”  On May 5, 2017, National Beverage issued a second press release, stating that “[o]ur impressive VPO calculator . . . is flashing solid green numbers as we bring FY2017 to a close.”

On June 26, 2018, the Wall Street Journal published an article reporting that National Beverage had failed to provide information to the Securities and Exchange Commission in response to the agency’s request for more detail to clarify sales claims it had previously made in 2017.

On this news, National Beverage’s share price fell sharply during intraday trading on June 27, 2018.
National Beverage Corp. Investors

If you own shares of National Beverage and have questions or concerns about the securities investigation, please contact John Kehoe, Esq., (215) 792-6676, Ext. 801, [email protected], complete the form above on the right or e-mail [email protected].

Kehoe Law Firm, P.C.